Email Marketing is sending a commercial message typically to a group of people using email. In its broad sense , every email is sent to a potential or current customer could be considered as email marketing. This trade is fast growing and will keep on growing. Google alone has 1 billion users all around the world. Efficient Email Marketing Strategies : Send emails to those who want to hear from you. When you receive an email from a brand you don’t like chances are you just delete, ignore or mark as “read”. And every time you send an email to a certain list with low potential points hurts your domain and reputation which can make you loose customers. Have a goal for the Emails you sent out If you don’t include your goal in your email, chances are, your recipient wont either. And it will confuse them. And also, give your recipients an option in your messages like calls-to-action and link in text so they can have multiple options to grasp the goal you want to achieve. ...